The Aussie Brand Making Water Play Safe Again

At Tide Tots, we believe every child deserves to feel safe, confident, and free in the water.

Our floating swimsuits were created by Aussie parents who wanted to give their kids the freedom to play and learn without the fear.

Built with care, tested by families, and inspired by the ocean we all love, Tide Tots is more than swimwear, it’s peace of mind wrapped in fun, colourful design.

🐚 Our Story

Like many Aussie parents, we wanted our kids to feel confident and safe in the water but every product we tried felt bulky, unreliable, or uncomfortable.

We searched for swimwear that was both protective and playful… and when we couldn’t find it, we decided to create it ourselves.

What started as a small family project quickly became a mission:

To help children enjoy the water safely while giving parents peace of mind.

Every Tide Tots suit is designed with real family life in mind, tested by our kids, refined by parents, and inspired by the ocean that connects us all.

Our Mission & Values

Safety First

At Tide Tots, our mission is simple, to make water play safer, happier, and easier for families everywhere. Every design, every stitch, and every test comes back to one thing: helping little ones build confidence while keeping parents at ease.

Confidence & Fun

We believe every child should feel proud, capable, and free in the water. Tide Tots products are made to turn fear into excitement and help families create joyful memories together.

Sustainability

We care about the world our children grow up in. That’s why we use eco-conscious materials, thoughtful packaging, and ethical suppliers, protecting both little swimmers and the planet they’ll inherit.

An Aussie Brand Made for Aussie Life

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